The software factory, reclaimed

The feature factory that measures what it ships.

Plan features from real signal. Build them with AI agents on rails. Then prove the metric moved - the loop every other “software factory” skips.

Developer-led Transparent pricing You own the code

Our mission

Give every engineering team the instruments to build with AI - and prove it actually worked.

“Feature factory” is meant as an insult: shipping without measuring outcomes. We’re taking it back. A factory is repeatable, accountable, relentless - it just needs its instruments. So we built the loop.

Build like a factory

Repeatable, agent-driven, on rails.

Measure like a scientist

Every change scored. AI split from human.

Own everything

Your code, your data, your models.

Read the manifesto →

One loop, three moves

Measure, plan, build - then measure again. Every shipped change flows back to the metric it was meant to move.

Measure

Prove AI web-development actually works.

Score every PR and commit for quality and real effort, track team velocity over time, and break out AI-authored work versus human work - the metric nobody else reports credibly.

→ feeds the next

Plan

Turn real signal into the right work.

Ingest Jira, Slack, support and calls, cluster the noise into themes, prioritise by impact, and generate plans your agents can actually build from.

→ feeds the next

Build

Ship with agents - on rails, and yours.

Convert plans into work orders, execute them with AI agents you control, then feed every shipped change back into measurement to prove it moved the metric.

↺ back to measure

Every work order, on the line

The proof metric

AI vs. human PR quality

Tag every pull request by who really wrote it - Claude Code, Cursor, Devin or a human - and see quality, velocity and rework side by side. Most tools only correlate AI adoption; we attribute it at the line level. It’s the number nobody else reports credibly.

Explore Measure Try the free tool

Not another enterprise black box

The incumbents sell top-down, price opaquely, and keep your codebase. We do the opposite.

Enterprise “software factory”FeatureFactory

AdoptionTop-down, exec-sold, six-figure minimumsDeveloper-led self-serve that expands to the exec suite

PricingPer-seat plus opaque, unpredictable token billsTransparent, predictable - AI usage included in the seat price with no surprise overages

Your IPThe vendor owns the codebase they deliverYou own every line of code and every byte of data

ProofVendor-claimed speed multipliersMeasured outcomes: velocity, quality and impact - audited

Build like a factory. Measure like a scientist.

Join early access and put every feature on the outcome loop.

Get early access